MELBOURNE · PARTNERSHIPS ASSOCIATE APPLICATION

Hey Whatnot.
I’m Mick.

Client relationships are my day job. I built Yawn in my own time. Now I want to bring both into consumer tech at Whatnot.

People person. Product builder. Sports and collectibles fan.

THE COMMUNITY SIDE13

Western Bulldogs
home games

MATCH DAYS · EVENTS · PEOPLE
z yawn
55k+

lifetime app downloads

Built alongside
my full-time job.
BUILT BY
DOING.
83clients I personally manage
7new clients won this financial yearReferrals and inbound leads
55k+lifetime Yawn downloadsWith paying users

01 / A LITTLE ABOUT ME

People first.
Built by doing.

Building Yawn alongside my job in financial advice made it clear how much I enjoy consumer tech. Whatnot brings that interest together with something I’m good at: getting to know people and understanding what matters to them.

Trust starts before
the first meeting.

At MPFS Private Wealth, I prepare before discovery meetings, find common ground and help people understand their options without pressure.

I lead meetings and coordinate implementation under senior adviser guidance. My seven client wins this financial year came through referrals and inbound leads.

Outside the office

Western Bulldogs match days, giveaways and school holiday programmes taught me how much the experience around a community matters.

MY CONSUMER APP

A day job.
And a lot of Yawn.

I built my sleep and alarm app alongside full-time work, learning product development, content and customer experience firsthand.

Meet Yawn
Yawn’s actual alarm and morning routine screen

02 / MY RESEARCH STARTING POINTS

Some businesses
that caught my eye.

I started with sports and collectibles because that’s where I’m most interested. These businesses stood out for their live content, collector events or personality. I’d like to learn more about the people behind them and whether Whatnot could be a good fit.

No matching account found in public Whatnot checks on 9 November 2026. Direct confirmation still needed. No outreach sent.

03 / WHAT I NOTICED

A great seller
changes everything.

After hours watching Whatnot with my wife, this stood out: one brilliant host can change how the whole platform feels. Here’s what I’m learning from other live-commerce formats.

A NEW CHAPTER. THE SAME CURIOSITY.

Let’s talk.

I’m ready to make the move into consumer tech.
I’d love to talk about what I could bring to Whatnot.

FIND ME ON WHATNOT@mickayton

Sports, collectibles and
a lot of curiosity.

TAKE A CLOSER LOOK